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Google asked for a verification video. What do I film?
Many new businesses are asked to verify with a short video instead of a postcard. Google's goal is to see that the business is real and at the place (or serves the area) you claimed.
Last updated: Oct 2026
What to show, in one continuous take
- Where you are: the street sign or the outside of your building, or your vehicle with the business name if you go to customers.
- That it's your business: your sign, your tools, equipment or workspace.
- That you're in charge: open a document or account with the business name, like a business bank statement or a utility bill, or unlock your work area.
Avoid
cutting the video, filming only a laptop screen, or showing a home address you told Google to hide without showing anything business-related.
If it fails
Google tells you in the account. Read the reason, fix what it says, and try again. Don't create a new profile.
Questions owners ask
I work from home. What do I show?
Your vehicle or tools with the business name, and a business document. Choose 'service area' so your home address stays hidden.
How long does review take?
Google decides. It can be a few days or longer.
Can someone else film it for me?
Anyone can hold the phone, but it must show your real business, live.
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